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Avoid These Newbie Website Owner Mistakes!
Comments Off on Avoid These Newbie Website Owner Mistakes!, 23/04/2015, by in Online Business, Web Design

When starting out your online business/brand or moving an existing presence to the web, the first course of action is usually to create a website for consumers and visitors to access. There is a careful balance that must be maintained between style, accessibility and the ability to edit the overall ... Read more...

How to Create a Winning Communication with Your Writers
Comments Off on How to Create a Winning Communication with Your Writers, 22/04/2015, by in General

Whether you are juggling marketing materials or having trouble consistently updating your blog, there comes a point in which a brand may consider enlisting the services of an outside professional. These individuals come in a variety of forms – from ghostwriters to copywriters; from one-time projec... Read more...

Get the Most Out of Hashtags With These Three Tools
Comments Off on Get the Most Out of Hashtags With These Three Tools, 21/04/2015, by in Plugins and Tools, Social Media

Over the past several years, we have seen a new phenomenon take centre-stage on social media: the use of the hashtag. While it was once confined solely to Twitter as a way to organize its network based on categories, it has since become an incredibly powerful and symbolic tool that individuals and b... Read more...

Why Your Brand Shouldn’t Avoid Social Media
Comments Off on Why Your Brand Shouldn’t Avoid Social Media, 20/04/2015, by in Social Media

There are a lot of reasons why brands should use social media, but many brands seemingly try to invent reasons as to why they shouldn't use it. In some cases, they believe their brands are too small or localized to make a difference on one social media platform or another. In other cases, they may c... Read more...

Upcoming Facebook Changes You’ll be Interested In
Comments Off on Upcoming Facebook Changes You’ll be Interested In, 19/04/2015, by in News, Social Media

Since its inception, Facebook has been in a constant state of flux with respect to its optimization and addition of features that serve a valuable purpose. Over the course of its decade of existence, we have seen plenty of new features – timelines, knowledge graphs, and fan pages, just to name a f... Read more...

Which Content Marketing Metrics Are Most Important to Track?
Comments Off on Which Content Marketing Metrics Are Most Important to Track?, 18/04/2015, by in Marketing

We all know how important content marketing, social media, ad campaigns and a litany of other factors that accommodate SEO efforts can be for brands and businesses. The underlying element that connects all of these components to each other from the manager's end is metrics. Without metrics, it becom... Read more...

How YouTube Ads Can Boost Your Business
Comments Off on How YouTube Ads Can Boost Your Business, 17/04/2015, by in Marketing, Social Media

There are a few sites that the average person uses quite regularly that come to mind. You might think of Facebook and Twitter, the two biggest powerhouses in the social media game. Maybe you considered Amazon, which is the largest e-commerce hub for shoppers looking for great deal. Another website t... Read more...

Manage SEO From Your Mobile Phone With These Three Apps
Comments Off on Manage SEO From Your Mobile Phone With These Three Apps, 16/04/2015, by in App Reviews, SEO

Whether you spend a lot of time away from the desk or simply hate using desktop devices, accessing all of your SEO, PPC and social media accounts effectively can sometimes prove to be a pain. From ineffective apps that only allow basic interaction to devices that cannot provide the necessary functio... Read more...

Simple Solutions to Ensure You Can Post Daily to Your Blog
Comments Off on Simple Solutions to Ensure You Can Post Daily to Your Blog, 15/04/2015, by in General

Finding inspiration to write on a daily basis seems almost impossible for many who do it for a living, let alone for the hobbyist blogger. When working in a given niche, there is only so much new news or angles of topics to cover before you run into a serious case of writer’s block. In order to fi... Read more...

Are You Ignoring These SEO Friendly Tips and Methods?
Comments Off on Are You Ignoring These SEO Friendly Tips and Methods?, 14/04/2015, by in SEO

There are a hundred different ways to dabble in SEO these days. In the past, SEO was a rather simple task that required optimizing keywords and links – there wasn’t much else to it. As the internet has evolved and search engines have amplified their ranking algorithms to take more things into ac... Read more...

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