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More Important Tips on Crafting the Best Email Subjects
Comments Off on More Important Tips on Crafting the Best Email Subjects, 07/06/2015, by in Marketing

Recently, we covered some basic themes on how to create great email subject lines for your subscribers, ensuring that they read your emails. Email marketing remains one of the best and most influential marketing strategies if for no other reason than it costs virtually nothing to use, and practicall... Read more...

The Most Important Mobile Marketing Stats You Need to Know
Comments Off on The Most Important Mobile Marketing Stats You Need to Know, 06/06/2015, by in Marketing

As the web continues to change in a variety of ways, so must the tactics of those who wish to be seen on it. For years, marketers and content creators alike have relied on desktop users finding their content through search engines in order to make it big. Make no mistake: both search engines and des... Read more...

Help Your Email List Size Explode With These Simple Tips
Comments Off on Help Your Email List Size Explode With These Simple Tips, 05/06/2015, by in Marketing

While the rest of the web has moved at light speed to revolutionize various ways in which we market ourselves and distribute content, email remains quite stable in its original format. Perhaps the phrase “if it ain't broke, don't fix it” applies, as email marketing remains one of the most cost-e... Read more...

How Can Social Media Harm a Business’ Bottom Line?
Comments Off on How Can Social Media Harm a Business’ Bottom Line?, 04/06/2015, by in Social Media

With the invention of social media, a variety of benefits and drawbacks suddenly found their way into the hands of businesses and brands. While social media certainly provided an unprecedented way in which to communicate compliments and questions more rapidly, it also paved the way for criticisms an... Read more...

Commonly Neglected Uses Within Google Analytics
Comments Off on Commonly Neglected Uses Within Google Analytics, 03/06/2015, by in Google, Plugins and Tools

Google Analytics is a standard tool used by countless webmasters and bloggers around the world. It possesses the ability to quickly and easily collect and organize data about traffic, engagement and SEO performance in a variety of ways. For many, Google Analytics serves its purpose and provides all ... Read more...

Three SEO Analysis Tools All Brands Should Be Using
Comments Off on Three SEO Analysis Tools All Brands Should Be Using, 02/06/2015, by in Plugins and Tools, SEO

In an age where rankings, content and minute technical adjustments matter more than ever before, webmasters and bloggers alike are frantically searching near and far for anything that can give them an advantage over the competition. A plethora of tools and tutorials exist out there that all claim to... Read more...

Terrible Social Media Mistakes to Avoid
Comments Off on Terrible Social Media Mistakes to Avoid, 01/06/2015, by in Social Media

Sooner or later, everyone is bound to make a mistake. The difference between people who make mistakes inevitably boils down to those who learn their lessons and those who do not. In the world of online brand management and social media outreach, learning from mistakes quickly is essential if a brand... Read more...

What Facebook Users Want to See In Your Posts
Comments Off on What Facebook Users Want to See In Your Posts, 31/05/2015, by in Marketing, Social Media

Not all social media efforts are created equally. Whether you represent a small business or a multi-national brand on Facebook, the rules for engagement are fairly similar when dealing with an audience: inspire, motivate, persuade and inform. Using social media to get the message out about your bran... Read more...

How to Purge Personal Information from the Web
Comments Off on How to Purge Personal Information from the Web, 30/05/2015, by in General

In an age where anything can travel across the world in the blink of an eye, more and more people are worried about the implications that personal information can have on them by being on the web. Even seemingly innocuous activities can result in inherently personal information being available to al... Read more...

Using Individual Blog Posts to Substantially Boost Blog Traffic
Comments Off on Using Individual Blog Posts to Substantially Boost Blog Traffic, 29/05/2015, by in Marketing

In the pursuit of more likes, more followers, more clicks and more conversions, blog owners are resorting to just about everything in order to boost awareness and engagement with their blogs and brands. Some tactics produce inherent value with respect to link building and traffic generation, while o... Read more...

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