Despite more competition than ever before across all sectors of the internet, consumer behavior regarding products has never been more centralized. More and more people prefer to shop online through mega-retailers like Amazon, eBay and even companies such as Wal-Mart due to being able to find everyt... Read more...
Email marketing remains one of the most popular and efficient ways to advertise products and services to customers, subscribers and followers. Considering that it costs next to nothing to maintain and develop, many brands see email marketing as “the great equalizer”; even smaller businesses can ... Read more...
Your website is a portal to your business or brand. People (fairly or otherwise) judge the quality of your brand based on how your website looks, operates and feels. After putting tons of work into its development, we often become fond of its design, not realizing that it may not be perfect. As time... Read more...
If you're like most app developers, the end-goal of every product is to generate plenty of downloads and installs. With so many apps on each of the marketplaces today, it can be difficult to compete with other, more established developers. Fortunately, the internet provides developers with all of th... Read more...
WordPress is a great platform, but it is also a very vulnerable one due to its immense popularity. As we covered yesterday, WordPress services a plurality of websites worldwide – which makes it a prime target for hackers looking to exploit widespread vulnerabilities. The WordPress team does a good... Read more...
WordPress provides plenty of benefits and features to the countless millions who use it. More popular than any other content management system in the world, as many as one in three websites run using the platform. While this results in consistent updates, plenty of plugins and a whole host of other ... Read more...
Building a reputation for your brand takes time and effort; this can't be accomplished overnight. Much like brand development, search engine optimization is a delicate and time-intensive strategy that can take months or years to deliver sound results. All too often, people view these two dynamics as... Read more...
Countless brands and individuals have started blogs as one way to reach like-minded individuals, sell products, promote ideas and otherwise influence the world. The ability to reach large numbers of people is only limited by your blog's overall appeal and its technical prowess with respect to concep... Read more...
Search engine optimization has been a cornerstone of proper website maintenance and promotion for over two decades. During that time, many of the rules and strategies that brands use have evolved with the changes search engines have made. Unfortunately, all too many tips and tricks that are promoted... Read more...
The struggle to generate leads in a highly competitive world where countless impressions are made daily is tougher than ever. Online retailers, blogs and brands must fight with one another for visitors' attention spans, while at the same time not alienating visitors with too many ads and pitches. La... Read more...