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Comments Off on Three Ways to Get Inside Your Shoppers’ Heads, 09/06/2017, by in General, Online Business

The vast majority of e-commerce success revolves around marketing. The world of marketing is built upon a combination of cold, hard data-points and a subtle understanding of psychology. Many brands are increasingly relying on the former in a digital environment, as these data-points can be easily co... Read more...

Comments Off on Don’t Let Users Spam Your Website!, 08/06/2017, by in Online Business, Web Design

Running a blog or website takes time and dedication. We all want to be noticed, and couldn't be happier when we see that somebody has commented on one of our posts. Unfortunately, many of these comments end up being low-quality; disguised forms of spam, in other words. Sometimes, there is a temptati... Read more...

Comments Off on How to Generate Email Sign-ups via Social Media, 07/06/2017, by in Marketing, Social Media

Email marketing remains one of the most effective forms of marketing available. In part because it costs next to nothing to utilize, email marketing helps you make a pitch directly to those who have demonstrated prior interest. The one downside of email marketing is that you have to generate a suffi... Read more...

Comments Off on Three Simple Ways to Generate Publicity for Your Brand Today, 06/06/2017, by in Marketing, Online Business

Small businesses and brands can find themselves in a tough position when it comes to marketing. On one hand, they need attention in order to be successful; on the other, you need a certain level of success in order to generate attention. Because of this, brands have to find a number of increasingly ... Read more...

Comments Off on The Most Important Elements of Brand Promotion, 05/06/2017, by in Marketing, Online Business

Generating brand awareness is a crucial component of any marketing effort. It's not good enough to merely drive traffic to your website: you want to convert those visitors into loyal fans and shoppers, and then leverage that to increase visibility in comparable audiences. Brand promotion requires a ... Read more...

Comments Off on How to Ramp Up Your Local SEO (Part II), 03/06/2017, by in SEO

Search engines decided many years ago that serving results based on geography was simply intelligent. Thus was born the world of local SEO, which now features prominently in many search queries on mobile devices. With entire sets of algorithms built around the rankings of locally-relevant results, m... Read more...

Comments Off on How to Ramp Up Your Local SEO (Part I), 02/06/2017, by in SEO

Several years ago, local SEO was the internet equivalent of the Wild Wild West. With virtually no major competition in even some major urban niches, smart brands were able to move in and dominate in various SERPs. Today, however, there is much more competition and the playing field for local SEO doe... Read more...

Comments Off on Mind-blowing Video Marketing Statistics You Need to Know, 01/06/2017, by in Marketing

Content marketing occupies a huge portion of time for many brands. Whether you're promoting your products on social media or pitching for a cause via email, it's absolutely essential to have solid content to offer audiences. Without a great content marketing strategy, it is highly unlikely that a br... Read more...

Comments Off on The Must-Dos of Seasonal Content, 31/05/2017, by in General, Online Business

Seasonal content can be a solid way for brands and businesses to generate new attention and sales for their causes. Many websites focus on catering to users looking for time-specific products and services, while others operate around issues that have a peak cycle of interest. Seasonal content, as op... Read more...