Word of mouth is an incredibly important aspect of brand growth. We all know of businesses that we first heard of from friends and family members. Some impressions may have been positive, while others were negative. People have their opinions of businesses shaped by the opinions of others, which is ... Read more...
Understanding just how your customers and followers feel about your services or products is the cornerstone of good business and marketing strategies. In past decades, brick and mortar entities could more freely interact with their customers whenever they were in the store, and could directly reques... Read more...