Posts tagged with Quality Scores

Comments Off on The Basics of Quality Scores in PPC Campaigns, 31/07/2019, by in Google, Marketing

One of the most difficult aspects of marketing is developing effective campaigns that truly produce the best results. While most beginners have an idea of how digital marketing works, perfecting each element of a given campaign takes trial and error, as well as time and money. From choosing the righ... Read more...

Comments Off on What Google May (or May Not) Want You to Know About Quality Scores, 07/07/2014, by in Google

For several years, Google has left the same information about Quality Scores on their website – the same text and even the same video. It would stand to reason that little has changed about this metric over the years, but many within Google and outside of it beg to disagree. Nevertheless, we recen... Read more...