As the nature of the internet, website design and search engine optimization have all evolved over the years, certain new considerations have to be made. Likewise, previous elements and concerns are no longer front and center with regard to ranking in search engines or creating well-designed website... Read more...
How people and search engines perceive your content has a huge impact on its popularity. Likewise, that in turn impacts its functionality: is your content merely trying to inform, or does it exist to drive traffic, generate leads and/or sell products? Whatever the reason for a page’s existence, it... Read more...
How your pages appear to the world matters. Whether it is the aesthetics once somebody is already on your website or the technical aspects seen by search engine crawlers, you want to ensure that your website is top-notch in every regard. One such example is meta descriptions. These elements help ... Read more...