Now more than ever, an immense amount of competition in the digital world is making it difficult to obtain – let alone maintain – visibility. With search engines being the most natural platform through which people find specific products, services or solutions they need, having a great and visib... Read more...
Comments Off on Why Mentioning Competitors Isn’t Necessarily a Bad Thing,
14/06/2015,
by Pingler in Online Business
With so much competition on the web these days, many brands gasp at the thought of mentioning other brands within their niche. As search engine optimization aims in large part to make content visible in search above other competitors, many do not wish to naturally include references to people who ma... Read more...
Comments Off on Keep Track of Your Competition with Three Simple Methods,
05/04/2014,
by Pingler in Marketing,
Online Business
Your website is only as good as the traffic it can maintain. After all, your site can be loaded with valuable content but be relatively worthless if nobody ever sees it. Because of this, there is always stiff competition in most search results between those who want to grab the top rankings in searc... Read more...
Comments Off on New and Common Ways for Competitors to Hurt Your Local Rankings,
31/12/2013,
by Pingler in Online Business
Whether you have just started a new local business or have been in the game for years, a solid web presence should be at the forefront of your web strategy. In the past, developing a web presence was easier overall but it was more difficult to target local audiences with specific offers, keywords or... Read more...
Comments Off on Five Tell Tale Signs Your Competitor is a Total Schmuck,
07/02/2013,
by Pingler in General
Effective web marketing and content creation sometimes seems simple enough: worry about your rankings, pump out consistent, quality content and use effective marketing campaigns to appeal to and draw in the masses. Unfortunately, it isn't that simple. At any given time, there are probably dozens of ... Read more...