If you have ever done SEO, you likely have heard about Yoast SEO. Yoast SEO is a free SEO plugin for self-hosted WordPress websites that can help you improve certain aspects of your SEO. Yoast SEO also has a premium option that gives you even more optimization options and features. Whether you are c... Read more...
According to Google, the number and quality of backlinks pointing to your website is an important ranking metric. Backlinks can help or harm your SEO as well as ranking, and this is why it is important to know what these links are and whether they are the types of links you want. To get this informa... Read more...
If you run an online business, Google Shopping could be a powerful platform for you. It allows businesses to serve ads following a search. Because the ads posted are highly relevant and displayed prominently, Google Shopping can benefit your business in numerous ways. For businesses that are not usi... Read more...
People who want to find a business or service near them will often use a keyword followed by the words “near me”. These searches have become quite common as the number of mobile users has increased. These search results have also been enhanced by the fact that a lot of people now leave their loc... Read more...
In SEO, the debate about whether word count matters or not has been raging for decades. Some say that it does since machines need lots of words to understand content while others say this is not true. With so much debate raging online it is time to examine if word count still matters. What Google S... Read more...
Pop-ups are one of the most effective marketing mediums on a website because they have an estimated conversion rate of over 10%. Because of this, they have been used on different types of websites since they became popular in the mid-2000s. However, their inclusion on a website is not always benefic... Read more...
