Recently, Google has completely overhauled its analytics systems – with a variety of opinions being expressed on the new changes. While some people are absolutely livid at some of the tweaks, there are a few arguably positive features and additions that have been included. Many want a return to th... Read more...
The need for effective content is now more crucial than ever. With an unprecedented number of competitors, brands and businesses must produce pages and posts that resonate with audiences in the right way. While quality content can come in many different forms, the number one criteria is ensuring tha... Read more...
Search engines were once the end-all, be-all solution for individuals who sought to find news, information, entertainment and social solutions. While various aspects of technology have led to concepts such as social media providing many of these benefits, virtually everybody still uses standard sear... Read more...
Local SEO is now more important than ever. Thanks to an ever-increasing amount of competition online, brands must focus their efforts into smaller and smaller niches in order to generate sufficient traffic and attention. While some brands may be able to target larger audiences, many local and small ... Read more...
Search engine representation for brands is a key measurement of health for most in today’s world of online marketing. While there are plenty of optional methods for bolstering visibility, search engines continue to be one of the best long-term, passive and low-cost options for small businesses and... Read more...
Over the past several years, more and more people use their mobile devices to access information on a daily basis. In fact, the number of people who regularly use search engines like Google from their mobile devices has surpassed the number of people who use standard desktop and laptop computers. ... Read more...