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Four Tips to Help You Broaden Your Site’s Exposure
Comments Off on Four Tips to Help You Broaden Your Site’s Exposure, 22/02/2012, by in How To Use Pingler, Plugins and Tools, SEO

We all know how important it is for our websites to maintain a constant flow of traffic.  With many websites now monetised and functioning as income earners for their webmasters, it is vital that traffic continues to flow in a positive direction. What many webmasters fail to accomplish with their c... Read more...

The Pros and Cons of Reciprocal Web Traffic and Links
Comments Off on The Pros and Cons of Reciprocal Web Traffic and Links, 20/02/2012, by in Plugins and Tools, SEO

Over the years, reciprocal links have been crucial to building web traffic among like-minded websites and have often been “traded” as a way to increase mutual exposure to visitors, clients and customers alike.  While reciprocal links can be useful when it comes to driving traffic to your site, ... Read more...

Are You Using the Pingler HTML Encrypter?
Comments Off on Are You Using the Pingler HTML Encrypter?, 17/02/2012, by in General, Plugins and Tools

The Pingler HTML Encrypter is a free, web based tool that is used to encrypt and obfuscate your website’s source code so visitors to your site cannot easily view and read it.  Normally, viewing HTML coding that makes up web sites is very easy to do.  What this means is that anyone visiting your ... Read more...

Everything You Need to Know about Robots.txt
Comments Off on Everything You Need to Know about Robots.txt, 15/02/2012, by in General, Plugins and Tools

Invented in 1994 by Martijn Koster, the robots.txt protocol, also known as the Robots Exclusion Protocol or the Robot Exclusion Standard is used to prevent the web crawlers from search engines as well as other types of web robots from being able to access and index parts of or the entirety of a webs... Read more...

What is a Search Engine Spider?
Comments Off on What is a Search Engine Spider?, 13/02/2012, by in Google, Plugins and Tools

We’ve spoken a lot on this blog about how it is important for your website to be fully searchable by the search engine spiders so now it’s time to get some in depth knowledge about what a search engine spider actually is.  A spider isn’t a cute little arachnid like you may have been led to be... Read more...

The Whois System and Pingler’s Domain Whois Retriever
Comments Off on The Whois System and Pingler’s Domain Whois Retriever, 10/02/2012, by in General, Plugins and Tools

The Whois system (pronounced “who is”) began as a way for system administrators to be able to find contact information for other administrators via an IP address or domain name.  When Whois first became standardised in the 1980s, only one organisation existed to handle all domain name registrat... Read more...

The History of the No-Follow Tag and What Using it Means For Your Site Now
Comments Off on The History of the No-Follow Tag and What Using it Means For Your Site Now, 08/02/2012, by in Plugins and Tools, SEO

In 2005, in order to combat link spam appearing on blog comments as a way to manipulate search engine page rankings, the no-follow html tag was created.  Links that have been tagged with no-follow tell search engines that the link with the tag applied to it does not carry the same weight as a norma... Read more...

Why is Optimised HTML Code So Important?
Comments Off on Why is Optimised HTML Code So Important?, 06/02/2012, by in How To Use Pingler, Plugins and Tools, SEO

As competition for search engine rankings increases and more and more websites see the light of day, search engine optimisation has become more important than ever in the last few years.  Many business owners rely on organic traffic (traffic based on search engine positions) to generate traffic whi... Read more...

Are .edu Links Still Valuable in an SEO Campaign?
Comments Off on Are .edu Links Still Valuable in an SEO Campaign?, 03/02/2012, by in How To Use Pingler, Plugins and Tools, SEO

An .edu domain can’t just be bought outright by anyone.  These domains are reserved primarily for educational institutions located throughout the world.  In order to buy an .edu domain the owner of the website has to be accredited by an agency working for the Department of Education in the US, a... Read more...

Do You Know How Well Your Website is Performing in the Search Engines?
Comments Off on Do You Know How Well Your Website is Performing in the Search Engines?, 01/02/2012, by in How To Use Pingler, Plugins and Tools, SEO

If you have a website, whatever its purpose, you want it to be seen.  Whether it’s a blog you write for fun, an affiliate marketing site you use to make money, or a commercial site for your business, it’s not doing you any good if nobody knows about it.  In the bad old days, people used to rem... Read more...

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