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What is Retention Marketing and Why Should You Use It?
Comments Off on What is Retention Marketing and Why Should You Use It?, 14/02/2017, by in Marketing

Marketing is a huge part of a business’s success, as it can literally help to make or break the business. With that said marketing professionals are always looking for tools, techniques, and methods to get their message out to customers/clients in the most effective way. Retention marketing is one... Read more...

You Can Now Buy Facebook Ads Through MailChimp
Comments Off on You Can Now Buy Facebook Ads Through MailChimp, 13/02/2017, by in Marketing, News, Social Media

Facebook ads are an important part of many businesses marketing plans. They are able to reach a specific audience, and can prove to be quite effective. Whether you've used these ads in the past or have been considering them, it is now easier than ever before thanks to the fact you can buy the ads th... Read more...

Marketing Buzzwords You Probably Hear Way Too Much
Comments Off on Marketing Buzzwords You Probably Hear Way Too Much, 12/02/2017, by in Marketing

In all honesty, marketers tend to use the same words in their vocabulary. These repetitive words are spoken repeatedly among colleagues, and eventually leak out to the public as well. To the public, the use of the same phrases and buzzwords over and over again would most likely not have much of an e... Read more...

SEO Tips for Job Seekers
Comments Off on SEO Tips for Job Seekers, 11/02/2017, by in SEO

Search Engine Optimisation, or SEO, is a term that is very popular in internet marketing. So, why should a job seeker need to understand SEO, and why should they care? For years, career experts and professionals have stressed the importance of job seekers building their own online presence. In fa... Read more...

Why Google AdWords Isn’t Working for You
Comments Off on Why Google AdWords Isn’t Working for You, 10/02/2017, by in Google, Marketing

It is fairly common to hear internet marketers proclaim that “Google AdWords simply does not work”. This complaint is often heard from corporations of every size. Unfortunately, these businesses really want to use AdWords to benefit their bottom lines, but they are not sure how they can accompli... Read more...

Examples of Artificial Intelligence in Marketing
Comments Off on Examples of Artificial Intelligence in Marketing, 09/02/2017, by in Marketing

There is a lot of hype surrounding artificial intelligence, or AI, in marketing. The largest tech giants in the industry such as Amazon, Facebook, Microsoft and LinkedIn are putting forth efforts to commercialise AI. It has also started playing an important role in several other industries, and more... Read more...

Starting a New Website? Here’s How to Grab Traffic Immediately
Comments Off on Starting a New Website? Here’s How to Grab Traffic Immediately, 08/02/2017, by in Online Business

A new website has very little working in its favour to generate organic traffic. Since search engines view both the quantity and quality of content – as well as the age of each website – as prime factors in their rankings, it can be nearly impossible to generate traffic via search results at the... Read more...

The Basics of Building a Better Mobile Ranking
Comments Off on The Basics of Building a Better Mobile Ranking, 07/02/2017, by in SEO

With more people than ever before browsing the web via mobile devices, it is absolutely essential that your website and its offerings can be easily viewed by them. A majority of web traffic now occurs via mobile devices, making it nearly impossible for search engine giants like Google to ignore this... Read more...

The Important Optimizations You Should Make for Bing This Year
Comments Off on The Important Optimizations You Should Make for Bing This Year, 05/02/2017, by in SEO

It can be all too easy to become infatuated with what the Google Gods want out of your website. Most brands focus on Google due to its sheer volume of traffic and the array of services and products it offers to webmasters. However, many websites have found success with search engines such as Bing, w... Read more...

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