When Pokémon Go was first released, it took the world by storm. This augmented reality game was the game of choice for millions of people all over the world throughout the summer of 2016 and it has also become one of the most controversial games ever created. For many, this controversy added to its... Read more...
Comments Off on What Pokémon Go Shows Us About the Future of Marketing,
19/07/2016,
by Pingler in Marketing,
News
With the recent release of Pokémon Go, a wave of enthusiasm and obsession with the game has taken hold of the world. From reports of thefts and injury due to players not paying attention to their surroundings, to players catching Pokémon in sensitive places (like the National Holocaust Museum), th... Read more...