About three years ago, Google introduced Google Analytics 4. This is one of the biggest updates to one of the most important tools anyone who cares about website data uses. Google says that it is meant to streamline measurement standards as well as help businesses succeed. Since this is such a big a... Read more...
Recently, Google has completely overhauled its analytics systems – with a variety of opinions being expressed on the new changes. While some people are absolutely livid at some of the tweaks, there are a few arguably positive features and additions that have been included. Many want a return to th... Read more...
Spam is still a serious problem for website owners. Junk traffic from various sources is still being tracked by Google Analytics, making it difficult for site owners like you to understand the real performance of a website. For some sites, junk traffic can even account for more than 70% of the track... Read more...
The biggest determining factor in whether a website will be successful is the amount of traffic it receives. While there is no guarantee for success with just any type of traffic, a website's lifeblood revolves around people (who are interested) seeing your content, products, services or whatever el... Read more...
Google Analytics is one of the best tools to have in your SEO and site optimisation arsenal. The main function of Google Analytics is to provide site owners with information on traffic and user behaviour, but there are additional tools and functionalities that can be used to achieve different goals.... Read more...
Google Analytics is a standard tool used by countless webmasters and bloggers around the world. It possesses the ability to quickly and easily collect and organize data about traffic, engagement and SEO performance in a variety of ways. For many, Google Analytics serves its purpose and provides all ... Read more...
The cornerstone of a business is its success as an entity with customers, but customer purchases are not the base element of that. Instead, customer loyalty determines how well a business will do – with a finite number of potential customers in the world or in a city, what happens if everyone only... Read more...
It seems like content success strikes when we least expect it – you may have been trying to generate a viral post for ages, only to have one of your less likely candidates suddenly surge into the stratosphere. Achieving a victory in this regard takes a combination of perfect timing, ideal content ... Read more...
While you may be hard at work when it comes to content creation and paid marketing, it can be easy to forget about how all of this affects your overall SEO performance. Most people who are somewhat aware of SEO create content and market their online presences in order to boost PageRank and overall v... Read more...
Any new online business will face a plethora of challenges and hurdles in its infancy – from dealing with proper search engine optimization practices to perfecting the art of marketing, it can be a time-consuming process with little immediate reward. This may explain why the majority of online bus... Read more...