Since 2012, Google has released a range of different Penguin updates and Penguin 4.0 is the latest update to be added. This is Google’s fourth and final update in this series of search engine algorithm updates. Below are some of the main points you need to know about the Google Penguin 4.0 update.... Read more...
We all hate having to adapt, but it is a necessary evil in the world of SEO. Especially when it comes to Google, we should now be used to seeing substantial changes occurring in the algorithms and dynamics of search once every few months at minimum. With the latest changes brought on by Panda and Pe... Read more...
It seems that every few months, we hear about another algorithm update that Google has unleashed upon the masses. The panicking and fear that this causes among webmasters is immense, but in most cases, relatively few websites are impacted. Google's main reason for doing so is to weed out lesser qual... Read more...
Google recently announced its first update to Penguin in over a year, which is a big deal that is making waves in the online community. Penguin's prime function is to reduce the amount of spam and spam-like content that we see on the web, which sounds good on the surface. Unfortunately, with every u... Read more...
A little over two years ago, Google unrolled its Penguin update and sent shockwaves throughout the world of search as it proceeded to destroy a plethora of highly-ranked websites. Not many people expected the update to be so significant, but it certainly took a toll on those who were ill prepared. W... Read more...