{"id":7839,"date":"2015-08-29T09:00:11","date_gmt":"2015-08-29T09:00:11","guid":{"rendered":"https:\/\/pingler.com\/blog\/?p=7839"},"modified":"2015-08-29T05:30:46","modified_gmt":"2015-08-29T05:30:46","slug":"several-simple-solutions-for-increasing-conversion-rates-today","status":"publish","type":"post","link":"https:\/\/pingler.com\/blog\/several-simple-solutions-for-increasing-conversion-rates-today\/","title":{"rendered":"Several Simple Solutions for Increasing Conversion Rates Today"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-medium wp-image-7854\" src=\"https:\/\/pingler.com\/blog\/wp-content\/uploads\/2015\/08\/19891009_s-300x205.jpg\" alt=\"Light Bulb Rates\" width=\"300\" height=\"205\" srcset=\"https:\/\/pingler.com\/blog\/wp-content\/uploads\/2015\/08\/19891009_s-300x205.jpg 300w, https:\/\/pingler.com\/blog\/wp-content\/uploads\/2015\/08\/19891009_s.jpg 450w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>We all want to increase the number of visitors finding our sites through search engines and social media, but that does very well good in and of itself. The engagement that occurs once each person arrives is what drives value for brands and businesses \u2013 from likes and subscriptions to purchases and shares, these actions help stimulate brand awareness, increase profits and expand reach. Measuring conversion rates is a crucial part of website analysis and understanding how these rates can impact overall success is absolutely required. Below, we&#8217;ll outline a few simple solutions on how to increase your conversion rates beginning today.<\/p>\n<h2>Stimulate the Sense of Urgency<\/h2>\n<p>Whether you are asking for email subscriptions or selling a product, the art of conversion can be viewed in many ways as an opportunity for users. By creating the conditions in which urgency is emphasized, a higher rate of conversions can be achieved. By offering the opportunity for a limited time, informing users of a deadline or linking their action to a charitable timetable in which time is of the essence, this sense of urgency will drive more users to begin <a href=\"http:\/\/www.pingler.com\/\" data-wpel-link=\"external\">pinging your website<\/a> in the form of conversions.<\/p>\n<h2>Promote Benefits<\/h2>\n<p>While users may appreciate a detailed description of the product or service you are providing, a better way in which to get their attention and increase conversions is to lay out what it can do for them. Benefits are always a key selling point for many consumers and subscribers; by informing others of what they stand to gain by adopting or purchasing your product or service, you&#8217;ll be able to tap into their curiosity and desire to be satisfied more thoroughly.<\/p>\n<h2>Provide Reviews<\/h2>\n<p>Whether the product or service you are offering is free or comes with a price, people want a better idea of how others feel about it. Many paid products can be reviewed through shopping review sites, but even free or less-popular items and services can be reviewed or described on your website by other users. The presence of reviews and\/or testimonials can help convince some who would otherwise walk away to instead commit to your product or service today.<\/p>\n<h2>Simulate Deals<\/h2>\n<p>For those instances in which you&#8217;re providing a product for sale, stimulate users&#8217; desire to purchase by making them believe it&#8217;s a deal! You can simulate deals in any number of ways \u2013 strikethrough\/reduced pricing, limited offers on free shipping (combines urgency with savings), and special discounts when combined with other conversions (for instance, social media engagements), just to name a few. The more you can convince an audience that they&#8217;re getting a great deal, the more they&#8217;ll be pinging your website to others via email and on social media (while converting as intended in addition).<\/p>\n<h2>Use Landing Pages\/Calls to Action<\/h2>\n<p>How are people encountering the points at which conversion is desired? While e-commerce websites cannot be configured to only provide landing pages, many offerings can be promoted via social media and email by using the concept of landing pages, which will provide users with benefits, details, a call to action and other crucial elements to ensure they convert. Landing pages have been shown \u2013 when combined with a call to action \u2013 to dramatically increase conversion rates among shoppers and visitors. When attempting to snare people from social media and beyond, always link them to a landing page specifically designed for the product, service or action desired.<\/p>\n<p><i><html><br \/>\n\t<head><br \/>\n\t\t<title><\/title><br \/>\n\t<\/head><br \/>\n\t<body><\/p>\n<p style=\"text-align: center;\">\n\t\t\t<a href=\"http:\/\/www.pingler.com\/account\/register\/\" data-wpel-link=\"external\"><img decoding=\"async\" alt=\"\" src=\"http:\/\/www.pingler.com\/affiliates\/banners\/Pingler-468x60-01A.gif\" style=\"width: 468px; height: 60px;\" \/><\/a><\/p>\n<p>\t<\/body><br \/>\n<\/html><\/i><\/p>\n","protected":false},"excerpt":{"rendered":"<p>We all want to increase the number of visitors finding our sites through search engines and social media, but that does very well good in and of itself. The engagement that occurs once each person arrives is what drives value for brands and businesses \u2013 from likes and subscriptions to purchases and shares, these actions [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":7854,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[735],"tags":[938],"class_list":["post-7839","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-online-business-2","tag-conversion-rates"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Several Simple Solutions for Increasing Conversion Rates Today - Pingler Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/pingler.com\/blog\/several-simple-solutions-for-increasing-conversion-rates-today\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Several Simple Solutions for Increasing Conversion Rates Today - Pingler Blog\" \/>\n<meta property=\"og:description\" content=\"We all want to increase the number of visitors finding our sites through search engines and social media, but that does very well good in and of itself. The engagement that occurs once each person arrives is what drives value for brands and businesses \u2013 from likes and subscriptions to purchases and shares, these actions [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/pingler.com\/blog\/several-simple-solutions-for-increasing-conversion-rates-today\/\" \/>\n<meta property=\"og:site_name\" content=\"Pingler Blog\" \/>\n<meta property=\"article:publisher\" content=\"http:\/\/facebook.com\/pinglerdotcom\" \/>\n<meta property=\"article:published_time\" content=\"2015-08-29T09:00:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/pingler.com\/blog\/wp-content\/uploads\/2015\/08\/19891009_s.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"450\" \/>\n\t<meta property=\"og:image:height\" content=\"308\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Pingler\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Pingler\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/pingler.com\/blog\/several-simple-solutions-for-increasing-conversion-rates-today\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/pingler.com\/blog\/several-simple-solutions-for-increasing-conversion-rates-today\/\"},\"author\":{\"name\":\"Pingler\",\"@id\":\"https:\/\/pingler.com\/blog\/#\/schema\/person\/4995c81e4dee73f9670af7fd1e1529b9\"},\"headline\":\"Several Simple Solutions for Increasing Conversion Rates Today\",\"datePublished\":\"2015-08-29T09:00:11+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/pingler.com\/blog\/several-simple-solutions-for-increasing-conversion-rates-today\/\"},\"wordCount\":577,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/pingler.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/pingler.com\/blog\/several-simple-solutions-for-increasing-conversion-rates-today\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/pingler.com\/blog\/wp-content\/uploads\/2015\/08\/19891009_s.jpg\",\"keywords\":[\"Conversion Rates\"],\"articleSection\":[\"Online Business\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/pingler.com\/blog\/several-simple-solutions-for-increasing-conversion-rates-today\/\",\"url\":\"https:\/\/pingler.com\/blog\/several-simple-solutions-for-increasing-conversion-rates-today\/\",\"name\":\"Several Simple Solutions for Increasing Conversion Rates Today - 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