<\/title> \n\t<\/head> \n\t<body><\/p>\n\n\t\t\t<a href=\"http:\/\/www.pingler.com\/account\/register\/\" data-wpel-link=\"external\"><img decoding=\"async\" alt=\"\" src=\"http:\/\/www.pingler.com\/affiliates\/banners\/Pingler-468x60-01A.gif\" style=\"width: 468px; height: 60px;\" \/><\/a><\/p>\n\t<\/body> \n<\/html><\/i><\/p>\n","protected":false},"excerpt":{"rendered":"If you are interested in making money from the internet, sooner or later you will be introduced to the vital concept of back links. Let\u2019s first assume that you are not intending to pay for traffic but that you want to rank highly in the search engines (primarily Google) for your chosen keywords. This means […]<\/p>\n","protected":false},"author":3,"featured_media":5254,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[28,1067,29],"class_list":["post-78","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo","tag-back-link","tag-google","tag-importance"],"yoast_head":"\n<title>Backlinks and Why they are Important - Pingler Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/pingler.com\/blog\/backlinks-and-why-they-are-important\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Backlinks and Why they are Important - Pingler Blog\" \/>\n<meta property=\"og:description\" content=\"If you are interested in making money from the internet, sooner or later you will be introduced to the vital concept of back links. 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{"id":78,"date":"2011-05-09T12:10:06","date_gmt":"2011-05-09T12:10:06","guid":{"rendered":"http:\/\/pingler.com\/blog\/?p=78"},"modified":"2014-08-13T21:39:33","modified_gmt":"2014-08-13T21:39:33","slug":"backlinks-and-why-they-are-important","status":"publish","type":"post","link":"https:\/\/pingler.com\/blog\/backlinks-and-why-they-are-important\/","title":{"rendered":"Backlinks and Why they are Important"},"content":{"rendered":"

$\"\"$ If you are interested in making money from the internet, sooner or later you will be introduced to the vital concept of back links. Let\u2019s first assume that you are not intending to pay for traffic but that you want to rank highly in the search engines (primarily Google) for your chosen keywords. This means that when someone types the keywords into the Google search bar, your site will ideally show on the first page of the returned pages that Google finds.<\/p>\n

Basically a back link is a link from another site back to your own \u2013 hence the term \u201cback link\u201d. The search engines count the number, importance and relevance of back links to assess the quality of site in providing the information for which a searcher is looking. Although a significant number of back links is important, Google and other search engines also place more weight on links from what it considers to be important sites.<\/p>\n

The question is \u201chow do they assess the importance of a site?\u201d One way of doing this is to rank the importance of various sites \u2013 Google, for example, gives websites a \u201cPageRank\u201d which is a number between 1 and 10. The most important sites are graded as PR 10 and the least important as PR 0, with all others being graded somewhere in between. What this means in practice is that sites with high PR back links will be placed more highly in the search engine rankings.<\/p>\n

It follows that if you want to rank highly in the search engines or your search terms then you will need back links. Be under no illusions \u2013 the best way is to provide good quality and relevant content on your site. Google\u2019s aim is to provide good relevant content and it therefore makes complete sense to provide the best user experience you possible can by providing useful content on your site. This means that people will link to your site via links on their own sites and Google will count all these as \u201cvotes\u201d or back links for your site. Once you have added content you can tell Google that this content has been added and they should come and take a look. This is best done by \u201cpinging\u201d which is just a method of telling Google that new content exists. Our new service will do this for you automatically \u2013 check it out here<\/a><\/strong><\/p>\n

It is possible to increase the number of back links quite quickly by posting useful comments on other websites (it is better if the websites are relevant to yours) together with a link back to your site. Many sites allow you to do this when placing comments by providing a box in which to enter your websites URL.\u00a0 It is better to have back links from a variety of sites rather than a large number from just one site.<\/p>\n

<\/p>\n