{"version":"1.0","provider_name":"Pingler Blog","provider_url":"https:\/\/pingler.com\/blog","title":"Understanding The Purpose of Outgoing Links - Pingler Blog","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"7gF77H0f5A\"><a href=\"https:\/\/pingler.com\/blog\/understanding-the-purpose-of-outgoing-links\/\">Understanding The Purpose of Outgoing Links<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/pingler.com\/blog\/understanding-the-purpose-of-outgoing-links\/embed\/#?secret=7gF77H0f5A\" width=\"600\" height=\"338\" title=\"&#8220;Understanding The Purpose of Outgoing Links&#8221; &#8212; Pingler Blog\" data-secret=\"7gF77H0f5A\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/pingler.com\/blog\/wp-includes\/js\/wp-embed.min.js\n\/* ]]> *\/\n<\/script>\n","thumbnail_url":"https:\/\/pingler.com\/blog\/wp-content\/uploads\/2012\/05\/8955175_s.jpg","thumbnail_width":450,"thumbnail_height":338,"description":"With the art of search engine optimization comes many challenges and procedures, with most basic optimization methods focused on keyword saturation and inbound links. It is with this focus that many people neglect to mention the purpose and benefits of having outgoing or outbound links on your site. These types of links help create new [&hellip;]"}